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Why would you choose forum software over a Facebook group to run your free online community?
Forum software is typically free or inexpensive. You get full control over the software and the database giving you a sense of ownership. However, forum software is often considered outdated and not up to modern feature standards when comparing it to a social network.
It's harder to get members to join a forum versus them engaging on social media.
A Facebook group is free. It's on a platform that has billions of users ready to join your community if you promote it right. But it's rented space and you can lose your group at any time for no reason at all according to the terms of Facebook.
It is however a lot easier to grow a Facebook group than a forum.
A forum I once had took me 5 years and the financial acquisition of my competition in order to get 10,000 members. My most active Facebook group gained around 40,000 members in 5 years with absolutely no money spent on advertising or promotion. In fact, Facebook recognized my group's growth and got me a segment on the local news to help grow it more.
So, with that being said, which would you choose and why?
Forum software is typically free or inexpensive. You get full control over the software and the database giving you a sense of ownership. However, forum software is often considered outdated and not up to modern feature standards when comparing it to a social network.
It's harder to get members to join a forum versus them engaging on social media.
A Facebook group is free. It's on a platform that has billions of users ready to join your community if you promote it right. But it's rented space and you can lose your group at any time for no reason at all according to the terms of Facebook.
It is however a lot easier to grow a Facebook group than a forum.
A forum I once had took me 5 years and the financial acquisition of my competition in order to get 10,000 members. My most active Facebook group gained around 40,000 members in 5 years with absolutely no money spent on advertising or promotion. In fact, Facebook recognized my group's growth and got me a segment on the local news to help grow it more.
So, with that being said, which would you choose and why?