Is AI hurting your blog?

[Shawn Gossman]

Have you noticed a drop in search traffic at all?

Do you think AI could be the main cause?

Is AI a friend or an enemy of bloggers?

 

[Nomad]

If you are using AI for topic research, ideas, outlines, generating titles and subtitles and even finding keyword, AI is a friend for bloggers. However, I have also noticed the drop in search traffic and I believe that the main culprits are AI and zero click search results.

 

[Shawn Gossman]

However, I have also noticed the drop in search traffic and I believe that the main culprits are AI and zero click search results.

That's what everyone is saying.

I was listening to Marketing Against the Grain (podcast) the other day and they were talking about how AI is starting to replace search engine results in terms of what people consume because it's easier to read a snippet of AI than to check each result listing.

 

[Cpvr]

That's what everyone is saying.

I was listening to Marketing Against the Grain (podcast) the other day and they were talking about how AI is starting to replace search engine results in terms of what people consume because it's easier to read a snippet of AI than to check each result listing.

It really is starting to seem like that. Google is rolling out AI overviews, but you can disable this option.

There’s also chatgpt and a few other ai chat systems that users are using for search as well.

https://twitter.com/x/status/1892002798633410893

https://twitter.com/x/status/1897334630715650098

https://twitter.com/x/status/1899815179254214922