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  1. Shawn Gossman

    Blog SEO in 2023: What's New and What's Outdated?

    With search engine algorithms constantly evolving, it's essential to keep up-to-date. Share your latest findings, tools, and strategies for optimizing your blog in the current year. Are there any outdated SEO practices we should be aware of?
  2. Shawn Gossman

    Google E-A-T

    Google's E-A-T, which stands for Expertise, Authoritativeness, and Trustworthiness. It's a framework used by Google's quality raters to evaluate the quality of the content, particularly in determining the value of web content. Expertise is met when the author creates quality content, has a...
  3. Shawn Gossman

    What about everything else besides Google?

    Regarding the topic of SEO for our blogs, we always say Google this and Google that. What about other search engines? Bing, Yandex, Yahoo, DuckDuckGo, Ask, and so on. Are you trying to satisfy these search engines for SEO purposes of ranking your blog and its content? If you are, what are...
  4. Shawn Gossman

    5 of the Easiest Ways to Build Backlinks for a Niche Blog

    Looking for easier ways to build backlinks for a niche blog? I've got you covered. In this article, I’ll show you 5 of the easiest ways to build your blog’s backlinks. These are easier because they don’t take much time and money to complete. But you still have to work a little bit to get it to...
  5. Shawn Gossman

    Google has 200+ search engine ranking factors

    Have you ever heard about Google having 200 or more rank factors for its search engine algorithms? https://backlinko.com/google-ranking-factors Do you try to understand each of these factors? I feel like trying to learn each can help you improve at SEO. Even if you're not going to comply with...
  6. Shawn Gossman

    What's your blog SEO routine?

    How do you integrate search engine optimization into your blog and its content? Do you have a specific routine you use with every post? I typically do a routine myself Decide on the keyword Research the keyword Research competing content Find gaps in competing content to fill Write the...
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